Finance products flip that equation: 

  • No Carrying Cost → Intangible products with no depreciation and no holding cost. 
  • High-Margin Profit Center → Higher net to gross than front-end vehicle PVR 
  • Selling the right products drive customers back to your store, creating fixed ops opportunities, and another chance to buy their car, sell them another car, get a referral, and increase the ACV of their car when they trade or sell it to us. 

👉 Simply put: every dollar of F&I gross is more valuable to your dealership than a dollar of vehicle gross. 

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